Meet the AI Sales Agent for Your Kajabi Landing Page

Introduction

A Kajabi landing page can sell around the clock, but it can’t answer a question at 11 pm. A visitor wonders if your course suits a complete beginner. Nobody is around to reply, so the tab gets closed and the visit is lost.

Kajabi’s Sales Agent is built for that gap. It’s an AI chat that sits on the page and answers questions about your offer while you’re offline. This guide walks through what it does and what you need before switching it on. Kajabi currently lists the feature as a beta, so some details may change.

What Is an AI Sales Agent on a Kajabi Landing Page?

A sales agent is one kind of Kajabi expert agent. It’s a chat window that appears on your landing and sales pages and helps people learn about an offer before they buy.

The agent works from the offer details and product descriptions you’ve already published in Kajabi. If you’ve never published a price it won’t invent one.

Here’s a simple example. Marcus teaches woodworking and sells a beginner furniture course. A visitor asks whether she needs a fully stocked workshop. The agent checks his offer page and shares what the course says about tools. Marcus doesn’t have to be online for any of it.

The agent speaks as a helper for your business and never claims to be you.

What Does an AI Sales Agent Do on a Kajabi Landing Page?

Kajabi built it for the pre-purchase part of the journey. In practice that covers four jobs.

Answering Questions About Offers, Pricing, and Course Content

Most visitors leave over one small doubt. They might wonder how long access lasts or what the second module covers. The agent answers from your published details so they get a reply in seconds.

It stays on topic too. It turns down unrelated questions and won’t give medical or legal advice.

Helping Visitors Understand Which Offer Fits Their Needs

Say you sell a starter course and a coaching package. A new visitor can’t always tell which one suits them. You can link the agent to more than one offer so it can compare them using the details you wrote on each.

Custom instructions let you shape how it explains things. You could ask it to lead with the result before it mentions the price.

Capturing Email Leads During Conversations

Open the agent’s contact collection settings and switch on the Collect email address toggle. The agent can then ask for an email address during the chat.

When a visitor shares one, Kajabi saves it as a contact. An automation can take it from there. It can:

• Add a tag to the contact
• Send a follow-up email
• Enroll the person in a sequence
• Notify your team

The agent asks for an email address only. It doesn’t collect anything else.

Guiding Prospects Towards the Next Purchase Step

The agent answers questions and points people toward the right part of your page. It doesn’t take payment inside the chat and it can’t buy anything for a visitor. Checkout still happens on your offer.

The visitor always opens the chat first. That keeps the experience relaxed for people who just want to read.

What Does a Kajabi Sales Agent Need Before Going Live?

Setup takes a few minutes, but a few things must be in place first:

• At least one published offer or landing page for the agent to represent
• Builder 2.0 on your site
• A current theme since agents only work on the latest Encore and Premier versions
• A short name and welcome message that fit your brand

Next, you create the agent from the Agents area and choose the Sales Assistant template. Link it to the offer it represents as a knowledge source.

Creating the agent doesn’t put it on a page. Open your Kajabi landing page in the Theme Editor and add the Agents section. Choose the agent and pick a floating button or an embedded block. Then publish the page.

Read your offer copy before you launch. The agent can only be as clear as the text behind it. If a detail is missing from the page, it has nothing to share.

Which Type of Kajabi Landing Page Suits an AI Sales Agent First?

Pick the page where visitors hesitate most. That’s usually where a quick answer helps.

Good places to start:

• A course page with detailed offer copy. An embedded block beside the details lets visitors ask while they read.
• A coaching or higher-priced offer. People tend to ask more questions when more money is involved.
• A page with several offers. The agent helps people sort out which one fits.

A simple opt-in page is a weaker first choice. The form is the whole point there and a chat window can pull attention away from it.

Kajabi also lists agent support on offer checkout and upsell pages. Test one landing page first before you spread it around.

How Can You Review Sales Agent Conversations and Results?

Every conversation lands in your Universal Inbox. Sales agents chat in their own sub-channel so you can read them apart from student chats.

The agent’s dashboard also shows:

• Total messages
• Active conversations
• How many individual people have chatted
• Average messages per conversation

You can turn on response ratings too. They add a thumbs up and thumbs down under each reply and they’re off by default for sales agents.

The agent doesn’t alert you on its own, so check the inbox now and then. Chats with strong buying signals may rise toward the top. You can step in yourself whenever a visitor needs a human.

Look for questions that keep coming back. If five visitors ask about refund terms the page probably doesn’t explain them well. Update the offer text and the agent picks up the change automatically.

Final Thoughts

An AI sales agent works best as a patient helper that clears up small doubts while someone is deciding. It fits a page that already explains your offer clearly.

Start with one page and read the first batch of chats. You’ll learn what visitors actually want to know. Use those answers to improve the copy and then widen the rollout. Because the feature is still in beta, it’s worth checking Kajabi’s help center for changes before you build around it.